Social Media channels such as Twitter, Facebook and Linked In offer a highly effective marketing medium for businesses of all size. The ability to connect with customers, promote products and services and help establish and build your brand can help to quickly grow your business.
Social media is now one of the primary channels of communication available to people throughout the world. Offering the ability to share and engage with each other through new media technology applications, social media is highly interactive, responsive and very powerful.
Social media marketing is one of the most effective ways to create an online presence for your business. With consistency and continuity playing such an important role in many business ventures, branding becomes simple across all platforms, ensuring that your name can be placed consistently in the forefront of people’s minds.
It takes very little effort to connect regularly and often, you can easily strike up conversations with both existing and potential customers which will allow you to let them know that they can rely on you, your services and advice.
By using social media channels to develop closer relationships with your customers, you will receive some invaluable feedback. You are likely to get to comments, questions and maybe even reviews from a broad range of customers, many of whom might not otherwise tell you their opinions of your business. Because you have an easy platform to reply you will be able to demonstrate that you are interested in what customers have to say.
The huge increase in social media usage has also paved the way for another SEO back-linking strategy. The numerous different social media sites have provided webmasters with venues where they can interact with other webmasters and post or exchange links.
This section of our blog offers hint and tips on Social Media, we hope you find it useful.
January 30th, 2013 - Posted by Jonathon Monk
The following is the recording of a seminar given by Jonathon Monk of Max Your Web to local business owners on how to get your website found locally on Google. Enjoy! For a copy of the accompanying slides click here
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January 8th, 2013 - Posted by Jonathon Monk
A look at the data at the end of 2011 is sure confirmation that as a business it is vital for a business to operate through Social Media. Though data for the UK may be scarce and hard to find; information on the activities of our American cousins is bountiful and shows a world wide [...]
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December 23rd, 2012 - Posted by Jonathon Monk
Previously to register your business locally you had to submit a listing on Google Places. As of yesterday this has been integrated into Google’s social network Google +. See the official announcement from Google + with more detail in their blog post Local—now with a dash of Zagat and a sprinkle of Google+ Us in [...]
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December 13th, 2012 - Posted by Jonathon Monk
This post is a very brief and beginner focused summary of the first social media services I set up for small businesses; by the end of this post you will know which are the primary services to set up as a small business with some tips on how to best do this. Why use social [...]
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